The Tao of Twitter, Revised and Expanded New Edition: Changing Your Life and Business 140 Characters at a Time (Business Books)
| Author | : | |
| Rating | : | 4.90 (872 Votes) |
| Asin | : | 0071841156 |
| Format Type | : | paperback |
| Number of Pages | : | 224 Pages |
| Publish Date | : | 2015-05-28 |
| Language | : | English |
DESCRIPTION:
"The best book on Twitter you will ever read." -- B2B Marketing Magazine
This is The Tao of Twitter: a path that holds the potential to improve your daily life at work and at home if you know the way.Through real-life examples and easy-to-follow steps, acclaimed marketing expert Mark Schaefer teaches you: Secrets to building influence on Twitter The formula behind every Twitter business success 22 ways to build an audience who wants to connect with you Content strategies, time savers, and useful tips 20 ways to use Twitter as a competitive advantageStart your journey toward social media influence and business success today by learning--and following--The Tao of Twitter!. In less than two hours, Mark Schaefer's bestselling book will show you how to connect and start creating meaningful business and personal benefits right a
Gisela Hausmann said I recommended this book to my mother. I recommended this book to my mother, which says it all. While I might recover from losing followers I would not want to disappoint my mother. She is not on Twitter (yet); if anything will help her ease into this social medium it is "The Tao of Twitter". Beyond that, this compact book offers general advice, good for all social media.Twitter has received great attention because of its role in various political revolutions during the Arab Spring. While that may have demonstrated the power of Twitter, many people, who. Serge J. Van Steenkiste said People, Not Machines, Are on Twitter. Therefore, Act Accordingly to Enjoy Success. Mark Schaefer clearly explains to his readers how to successfully derive business benefits from Twitter. Mr. Schaefer reduces what he calls the Tao of Twitter to three guiding principles:1. Build targeted connections: More relevant connections mean more opportunities for business benefits."People, Not Machines, Are on Twitter. Therefore, Act Accordingly to Enjoy Success" according to Serge J. Van Steenkiste. Mark Schaefer clearly explains to his readers how to successfully derive business benefits from Twitter. Mr. Schaefer reduces what he calls the Tao of Twitter to three guiding principles:1. Build targeted connections: More relevant connections mean more opportunities for business benefits.2. Create meaningful content: Providing consistent, compelling content builds awareness and generates trust over time, resulting in new (relevant) Twitter connections.People, Not Machines, Are on Twitter. Therefore, Act Accordingly to Enjoy Success Mark Schaefer clearly explains to his readers how to successfully derive business benefits from Twitter. Mr. Schaefer reduces what he calls the Tao of Twitter to three guiding principles:1. Build targeted connections: More relevant connections mean more opportunities for business benefits.2. Create meaningful content: Providing consistent, compelling content builds awareness and generates trust over time, resulting in new (relevant) Twitter connections.3. Be animated with a mindset of helpfulness: The social Web is. . Be animated with a mindset of helpfulness: The social Web is. . Create meaningful content: Providing consistent, compelling content builds awareness and generates trust over time, resulting in new (relevant) Twitter connections.People, Not Machines, Are on Twitter. Therefore, Act Accordingly to Enjoy Success Mark Schaefer clearly explains to his readers how to successfully derive business benefits from Twitter. Mr. Schaefer reduces what he calls the Tao of Twitter to three guiding principles:1. Build targeted connections: More relevant connections mean more opportunities for business benefits.2. Create meaningful content: Providing consistent, compelling content builds awareness and generates trust over time, resulting in new (relevant) Twitter connections.3. Be animated with a mindset of helpfulness: The social Web is. . Be animated with a mindset of helpfulness: The social Web is. "Excellent Book!" according to sara holte. I never understood why Twitter is so popular and didn't really think there was much value in wasting your time sending tweets. The author tells a story of his experiences early in the book and it was quite clear just how powerful Twitter can be. This book was easy to read and understand. Shaefer gets right to the point and provides information for using Twitter and the tools available. He tells you how to use Twitter, what to say, and why.The main message Schaefer sends is that Twitter is about connecting people wi