Everything Is Obvious: How Common Sense Fails Us
| Author | : | |
| Rating | : | 4.41 (908 Votes) |
| Asin | : | 0307951790 |
| Format Type | : | paperback |
| Number of Pages | : | 368 Pages |
| Publish Date | : | 2016-10-05 |
| Language | : | English |
DESCRIPTION:
He lives in New York City. For more information visit everythingisobvious . DUNCAN WATTS, a principal research scientist at Microsoft Research, was a professor of sociology at Columbia University. A former officer in the Royal Australian Navy, he holds a Ph.D. in Theoretical and Applied Mechanics from Cornell University. He is the author of Six Degrees: The Scie
If you are suspicious of pop sociology, rogue economics, and didactic history – or, more importantly, if you aren’t! – Everything is Obvious is necessary reading. As we increasingly experience the world as a maddeningly complex blur, we need a new way of seeing. And while it is not always pleasurable to realize the many ways in which we are wrong, it is useful to figure out the cases where our intuitions fail us."- Dan Ariely, James B. It will literally change the way you think."- Eric Klinenberg, Professor of Sociology. This is one of those books. Especially when something better than common sense is suggested. Duke Professor of Behavioral Economics at Duke University, and New York Times bestselling author of Predictably Irrational“A deep and insightful book that is a joy to read. Temporary side effects of reading Duncan Watts' tour de force include: light-heade
Less Than Obvious Consider the last national election, your employer's last annual report, or your favorite sports team's last away-game victory. What made the particular outcome happen? Looking backward, conclusions seem foregone; we construct retrospective explanations that justify how what happen. Everyone who has opinions needs to read this book! (Therefore, EVERYONE should!) Whether you are rich or poor, political left or right, God-worshipping or atheist, a scientist, parent, cashier, C.E.O, customer service rep., fast food worker, this book is for EVERYONE! We all believe so strongly in our, well, beliefs, that we rarely give others the time of day o. An Obviously Good Book Whenever our government leaders fail to solve a problem such as reducing unemployment or stopping terrorism, a lot of people, including some fairly learned pundits, complain that the solution would be easy if our leaders just used some common sense. Similarly, when business decisio
Social trends often seem to be driven by certain influential people; yet marketers have been unable to identify these “influencers” in advance. By understanding how and when common sense fails, we can improve our understanding of the present and better plan for the future. Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why at