The Boron Letters
| Author | : | |
| Rating | : | 4.51 (594 Votes) |
| Asin | : | 1484825985 |
| Format Type | : | paperback |
| Number of Pages | : | 146 Pages |
| Publish Date | : | 2017-07-16 |
| Language | : | English |
DESCRIPTION:
OMG, The Boron Letters? $10? In 2007 I'd spent 28 years as a combination writer/art director in traditional marketing - advertising, corporate communications and ad agencies' versions of direct marketing.Then I started studying direct marketing. From the folks who really knew it. After about five m. Fundamental Marketing Wisdom Many moons ago, I turned my back on a million-dollar career copywriting for the largest direct-mail outfits in the biz (as I rose in the ranks of recognized A-List copywriters), in order to wander off into the unknown world of whacko direct-response entrepreneurs as Gar. Michael D. Morgan said The Book That Launched a Million Dollar Copywriting Career. "The Book That Launched a Million Dollar Copywriting Career" according to Michael D. Morgan. 2005 desperate to change careers and leave a job I hated, I found copywriting. At first, the claims of how much money you could make seemed like hype. I emailed a bunch of top copywriters and they told me it was true, but you had to get good. And to get good, you not on. 005 desperate to change careers and leave a job I hated, I found copywriting. At first, the claims of how much money you could make seemed like hype. I emailed a bunch of top copywriters and they told me it was true, but you had to get good. And to get good, you not on
My best, Lawton Chiles. Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world. I promise you won't regret it. There are very few successful direct response marketers (online or off) who don't owe something to Gary Halbert…and for many of them, The Boron Letters is the crown jewel in their collection. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond. Get into the flow of Gary's mind. Copywriters and marketers read and re-read The Boron Letters over and over