Nudge: Improving Decisions About Health, Wealth, and Happiness
| Author | : | |
| Rating | : | 4.79 (952 Votes) |
| Asin | : | 014311526X |
| Format Type | : | paperback |
| Number of Pages | : | 312 Pages |
| Publish Date | : | 2017-06-29 |
| Language | : | English |
DESCRIPTION:
What do you see first, the salad bar or the burger and fries stand? Where's the chocolate cake? Where's the fruit? These features influence what you will choose to eat, so the person who decides how to display the food is the choice architect of the cafeteria. Firms offer employees who are not saving very much the option of joining a program in which their saving rates are automatically increased whenever the employee gets a raise. The architecture includes rules deciding what happens if you do nothing; what's said and what isn't said; what you see and what you don't. It is one of the few books I''ve read
In the tradition of The Tipping Point and Freakonomics, Nudge is straightforward, informative, and entertaining—a must-read for anyone interested in our individual and collective well-being.. Thaler and Cass R. Drawing on decades of research in the fields of behavioral science and economics, authors Richard H. Sunstein offer a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions More than 750,000 copies sold A New York Times bestsellerAn Economist Best Book of the YearA Financial Times Best Book of the YearNudge is about choices—how we make them and how we can make better ones
Ok, but no Wow moment Mark Ellins The point is very clear. We all have preconditioned manners of making decisions and instead of having to choose from thousands of options it makes more sense to nudge us to a more common ground than to leave us confused and frustrated. This of course is on condition that there is pure transparency of all the options. If you have ever read any books about psychology or studied the subject or have read Daniel Kahneman’s book Thinking Fast and Slow, than this book will not provide you a lot of new insight. It looks at a lot of. FCRichelieu said Wide-ranging applications of 'libertarian paternalism'. This book covers a wide range of issues, to which the authors apply their theory of 'libertarian paternalism' or 'nudges'. Its coverage ranges from personal finance to social policies such as social security and organ donation. There is something useful for everyone.It contains an interesting chapter on the various psychological factors that influence decision making. (I had, in fact, just read before this Prof Thaler's book on 'Misbehaving', which provides a more detailed study of the factors.)Some of the subjects, e.g. saving f. Beek"What Happened?!" according to Beek2What Happened?! I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/3 of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . 50. I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/What Happened?! I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/3 of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . What Happened?! I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/3 of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . 50 said What Happened?!. I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first "What Happened?!" according to Beek2What Happened?! I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/3 of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . 50. I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/What Happened?! I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/3 of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . /What Happened?! I'll start with the Audible version specifically. Except for a decent impression of Homer Simpson, the entire book seems to be narrated by the xtime video male voice. Pronunciations are occasionally way off the mark. The narration is flat and monotone. If you're listening to this in the car to try to stay awake, just go ahead and pull over -- it won't help much.To the content itself, I was right there with the author for the first 2/3 of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first . of the book. Suddenly, it's as if they did an author switch and didn't bother to read the first