All-American Ads of the 50s
| Author | : | |
| Rating | : | 4.25 (796 Votes) |
| Asin | : | 3822811580 |
| Format Type | : | paperback |
| Number of Pages | : | 928 Pages |
| Publish Date | : | 2017-10-20 |
| Language | : | English, French, German |
DESCRIPTION:
--J.P. A baby sells Marlboro cigarettes! Also included are chapters on movies, food, and travel. While clothing and furniture styles look strangely contemporary--a testament to our current obsession with vintage--some things have definitely changed. The start of the cold war spurred a buying frenzy and a craze for new technology that required ad campaigns to match. Shiny, big, beautiful cars abound, styled to keep up with the space age. The nuclear age left its mark all over the advertisements, with a spotlight on planes, rockets, and even
. Heimann has written California Crazy: Roadside Vernacular Architecture, Hooray For Hollywood, Out With The Stars, Close Cover Before Striking, Car Hops and Curb Service: A History of the American Drive-In Restaurant, May I Serve You?; American Menu Design, 1920-1960, Sins of the City: The Real Los Angeles Noir, California Crazy and Beyond, and writes on popular culture, regional history and architecture for publications including the Los Angeles Times and Rolling Stone. Jim Heimann,
As McCarthyism swept across the United States and capitalism was king, white America enjoyed a feeling of pride and security that was reflected in advertising.
"Wonderful piece of history!" according to Betne. Loves it! My son is a copywriter. Rob Keil said 1950's American History As Seen Through Advertising. Massive, beautifully produced, and very insightful in it's appraisal of 1950's American consumerism, this tome is perhaps the best collection of 1950's advertising ever assembled. Tons of beautiful illustrations and (in some cases) graphic design that are now relics of the past. In my opinion, this book should only have been published in harcover, due to its weight and number of pages. Sadly the hardcover is impossible or nearly impossible to find, unless you go for the abridged version issued as "The Golden Age of Advertising- the 1950s." This whole series of books which now span most of the "1950's American History As Seen Through Advertising" according to Rob Keil. Massive, beautifully produced, and very insightful in it's appraisal of 1950's American consumerism, this tome is perhaps the best collection of 1950's advertising ever assembled. Tons of beautiful illustrations and (in some cases) graphic design that are now relics of the past. In my opinion, this book should only have been published in harcover, due to its weight and number of pages. Sadly the hardcover is impossible or nearly impossible to find, unless you go for the abridged version issued as "The Golden Age of Advertising- the 1950s." This whole series of books which now span most of the 20th century are a. 0th century are a. Excellent book, with just one proviso Iconophoric On reading quite a bit about this book online before ordering, I was convinced that All American Ads of the 50s so thoroughly matched my interests that it was going to be the last book I would have to buy for a while, and certainly the last book on this subject. --Wouldn't it be nice if life really WAS that simple? This book is the ultimate vault of old ad gold, and one is hesitant to criticize at all. ButThe one thing about All American Ads that really bugs me is the big grainy blowups that fill too many spreads here. The full page ads are joys forever. But jumping back and forth between creamy, crisp, photogr