Fashion Logistics: Insights Into the Fashion Retail Supply Chain
| Author | : | |
| Rating | : | 4.34 (738 Votes) |
| Asin | : | 0749472987 |
| Format Type | : | paperback |
| Number of Pages | : | 216 Pages |
| Publish Date | : | 2016-03-17 |
| Language | : | English |
DESCRIPTION:
The book covers international sourcing, merchandising, planning and forecasting, business models, operating strategies, and design distribution models. Along with online supplementary materials for the book in general, each chapter includes figures, tables, references, suggested readings, and mini-case studies with discussion questions.. Looking at responsible fashion retailing and cost-effective supply chain management, Fashion Logistics examines the early growth and changes in the fashion industry, leading up to the drivers of change in today's market
Equally appealing are the case studies and backstories on many of the most storied and iconic brands in all of fashion: Louis Vuitton, Gucci, Armani, Burberry.". "Highly readable and should appeal to all supply chain professionals who are interested in having a look into a unique industry and seeing how the trends and decisions of market leaders play out
Kelly McCarthy Barner said Highly readable - and thoroughly enjoyable - investigation of an industry with a unique and complex supply chain. I went into my review of Fashion Logistics: Insights into the Fashion Retail Supply Chain by John Fernie and David Grant (Kogan Page, November "Highly readable - and thoroughly enjoyable - investigation of an industry with a unique and complex supply chain" according to Kelly McCarthy Barner. I went into my review of Fashion Logistics: Insights into the Fashion Retail Supply Chain by John Fernie and David Grant (Kogan Page, November 2015) with pragmatic acceptance of the fact that it would contain more logistics than fashion. I could not have been more wrong. Far from being a dry, flat examination of the global garment industry, this book is a well rounded representation of an industry that is facing not only challenges but an increasing pace of change. The case studies and historical context are as indulgent as many of the brands the authors cover.A theme that repeatedly appears in the book is . 015) with pragmatic acceptance of the fact that it would contain more logistics than fashion. I could not have been more wrong. Far from being a dry, flat examination of the global garment industry, this book is a well rounded representation of an industry that is facing not only challenges but an increasing pace of change. The case studies and historical context are as indulgent as many of the brands the authors cover.A theme that repeatedly appears in the book is